Can Social Media Make Us More Trusting?

نویسندگان

چکیده

The usage of social networking sites requires continuous trusting actions through the sharing personal information. According to cognitive theory, such behavior and resulting experiences should have an impact on beliefs that led behavior. In this study, authors explore how impacts disposition trust. A model process takes place is developed. results a survey suggest increasing increases trust, mediated by optimism, innovativeness, trust in site. Implications these findings are discussed.

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ژورنال

عنوان ژورنال: Journal of Electronic Commerce in Organizations

سال: 2022

ISSN: ['1539-2929', '1539-2937']

DOI: https://doi.org/10.4018/jeco.305738